Kelly Kussman

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About Kelly

Retail Strategist, Entrepreneur and Mentor

Kelly's ability to see clarity through chaos and create more efficient operation processes for PRODUCT businesses large and small, has resulted in time savings and millions in cost savings. Kelly now loves to pay it forward by using her knowledge to apply these principles to small businesses through consulting and speaking.

With more than 25 years of vast experience within the retail industry, Kelly has built multiple divisions for Fortune 500 companies and eventually started her own company, Cayla Gray.

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Business Managed

$2B+

Businesses Consulted

57+

Years Of Experience

20+

Need help with your product business?  Kelly offers 15, 30, or 45 minute one-on-one  consulting CALLS.


One On One

do operations overwhelm you?  we audit your product financials, production & inventory, fulfillment, sales channels, and operational timelines and teach you how to set-up and analyze your business and streamline your operations to allow you to scale.

Ops Academy

Once a year we enroll 2-3 mentees in our Ops Academy for free as a way to give back to our community that has given so much to us.

Mentorship Program

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Consulting

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Taylor A.

Kelly has been an absolute game-changer for my small business, RAD + RAE. Her expertise and unwavering support have made a profound impact on my entrepreneurial journey.
 
Before working with Kelly, I struggled with understanding my business's financial aspects, budgeting effectively, and managing inventory. Kelly has been my guiding star through these challenges.
The amount of knowledge, practical processes, and documentation Kelly has provided me with has been nothing short of amazing. She has a unique ability to take complex numbers, spreadsheets, and financial data that had been floating around and transform them into easily digestible and incredibly helpful documents.
 
I now find myself looking forward to plugging in my weekly numbers and planning & budgeting for the future. Thanks to Kelly's guidance, I can confidently track my progress, assess my performance against goals, and make informed decisions based on historical data.  nothing but crazy love and admiration for her!

Alex M.

The amount of knowledge, practical processes, and documentation Kelly has given me has been amazing. Kelly has helped me turn all the numbers, spreadsheets, and financials that have been floating around for years into easily digestible and helpful documents. I actually get excited to plug in my weekly numbers to see what percentage of my goal I've hit and how I compare to last year. I'm able to project into the future and plan for sales based on previous years in a much more sophisticated way, and now with two locations this is so incredibly helpful. I thought I had processes in place, but the formulas and documentation Kelly has helped put in place have truly leveled up my numbers game and makes me confident in my data which is a huge win as a small business owner. I cannot recommend Kelly enough, she makes diving into challenging things approachable and not stressful, and has been an incredible mentor as I've expanded my business. 

Coley A.

I had an outstanding experience with Kelly Kussman's mentorship program. Her guidance in navigating KPIs, finances, and business goals was invaluable. Kelly's expertise and personalized approach significantly elevated my business strategy. I highly recommend her program for anyone seeking a top-notch mentor. Five stars!

Chris H.

With Kelly’s coaching as a driving force, I have achieved remarkable outcomes, more than doubling my revenue in the past year alone. Beyond the bottom line, Kelly’s guidance played a crucial role in identifying diverse manufacturers to enhance profit margins and product quality. Equally significant, Kelly’s structured approach has streamlined my operations, ensuring organizational efficiency and, most importantly, charting a precise path toward sustainable business expansion.

Aisha M.

Working with Kelly on my retail strategy revolutionized my business, scaling our operations by 200%. Kelly’s insights enabled me to make informed decisions that significantly boosting my sales. Most importantly, our strategy removed emotions from my business processes, allowing me to focus on scaling my business.

Aisha M.

Working with Kelly on my retail strategy revolutionized my business, scaling our operations by 200%. Kelly’s insights enabled me to make informed decisions that significantly boosting my sales. Most importantly, our strategy removed emotions from my business processes, allowing me to focus on scaling my business.

Jessica W

working with kelly has helped in every way at how i look at my business. 

i was running everything very reactionary.  she helped us focus.  with her guidance we were able to step back at a birds eye view and look at our business at 10,000 feet. 

we feel she gave us the groundwork and the power to run our business with foresight and understanding instead of just reacting.

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with over 25+years experience in retail,

Kelly has spoken on panels and podcasts to discuss a variety of topics from entrepreneurship, starting a product business, transforming pain to purpose, optimizing operations and more.

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Speaking

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featured  in:

Podcasts

latest

Earn Your Happy

The Biggest Lessons We’ve Learned In Business With Kelly Kussman, Founder Of Cayla Gray Luxury Fine Fragrance

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Powerhouse Women

How To Bootstrap Your Business To 6-figures (Or More!) With Kelly Kussman & Carly Gilleland

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Powerhouse Women

How to build your dream business as a side hustle while still working your day job with Kelly Kussman

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Its Emily

From Unimaginable Heartbreak & Loss to The Birth of a Luxury Brand

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Empower HER

The Ins & Outs Of Building Community, Collaborating & Getting Your Idea Started W/ Cayla Gray Founder, Kelly Kussman

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Chris harder

Three Great Small Business Stories! – With Jim Carter, Kelly Kussman, & Jillian Murphy

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